About
Karya Studio

We are a strategic growth partner for pet health and nutrition brands.

Karya Studio is a strategic growth partner for pet health and nutrition brands.

We help e-commerce pet brands grow with clarity, consistency, and strong retention systems.

Our work focuses on pet supplements, nutrition, grooming health, and functional products that support long-term wellbeing.

We partner with brands that care deeply about ingredient quality, responsible education, and earning customer trust over time.

We’re Not A Traditional Agency

We are a fractional marketing partner that builds alongside you.

Our approach combines senior-level strategy, thoughtful content, and practical execution.

We help brands grow without sacrificing integrity, overwhelming internal teams, or relying on short-term tactics.

You receive focused support, direct communication, and a partner who understands how pet parents make decisions and why trust matters more than trends.

Close-up of a person wearing a light blue T-shirt with a white letter 'R' on it, a blue baseball cap, and a gold necklace with a rectangular pendant.

Why We Love Working in
Pet Health & Nutrition

Our work in the pet space did not begin as a marketing decision. It began as a personal one.

We have seen firsthand how the right nutrition, ingredients, and daily health routines can transform the lives of animals.

We entered this industry because we believed in the impact these products make, and we stayed because we witnessed that impact again and again.

We did not enter this space because it was trending. We entered because it mattered.

Pet brands are not selling products. They are caring for families.

Behind every formulation is months of research, testing, and responsibility. Behind every ingredient list is a commitment to safety, transparency, and wellbeing.

This is why the pet health industry matters to us:

  • it is built on trust

  • it requires clear, accurate education

  • it rewards long-term relationships

  • it demands responsibility

We Work Best With Founders who have pets of their own.

Over time, we learned that we do our best work with founders who live and breathe their mission.

People who test their own products.
Who research every ingredient.
Who care about transparency, safety, and long-term health rather than shortcuts.

We choose partnerships based on values, not volume. Not out of arrogance, but out of respect.

When we take on a brand, we are helping tell a story that affects real animals and real families. We take that responsibility seriously and work best with founders who do too.

Our Philosophy

Strategy, clarity, and
long-term growth

The pet health industry is competitive, but it rewards brands that communicate with honesty and consistency. We help founders cut through noise and focus on the fundamentals that matter:

  • clear messaging that builds trust

  • content that educates, not overwhelms

  • systems that improve retention and repeat sales

  • storytelling that highlights ingredients, safety, and results

We support growth that feels steady, grounded, and sustainable.

Our Commitment to Founders

We partner with only a small number of brands at a time so we can be deeply involved in your growth. When you work with us, you receive:

  • guidance from people who understand the pet industry firsthand

  • support from strategists who know how to grow recurring-purchase products

  • consistent content and campaigns that match your mission

  • honest communication and transparent expectations

  • a team that thinks long-term just like you

We care about the wellbeing of animals and the integrity of the founders who serve them. That focus guides every decision we make.

Meet the
Founding Team

Young woman with long dark hair, glasses, and a blue denim shirt smiling against a light blue background.
I find clarity in chaos. I love building systems that not only keep things moving, but keep improving over time.
— Caryn Chow

  • I’m a digital marketing manager with over 7 years of experience working across the UK, Malaysia, and Singapore. My strengths are in performance strategy, outreach, operations, and making sure projects run smoothly from start to finish.

    I love bringing structure to creative chaos, whether that’s optimizing a campaign, managing timelines, or making sure the small details are taken care of so you can focus on the big picture. I thrive when I get to work with thoughtful brands and help turn strategy into real, measurable growth.

A young woman with long dark hair smiling and winking at the camera, wearing a white t-shirt, against a light blue background.
Design should do more than look good. I create visuals that connect, communicate, and convert.
— Shia Lam

  • I'm an art director and award-winning graphic designer with 12 years of experience in the advertising world, working with global brands like McDonald’s, Panasonic, BMW, and P&G.

    But these days, what matters most to me is seeing the impact of my work up close. I love working directly with founders, helping small brands grow through thoughtful design and creative that actually connects. I want to bring not just visuals, but meaning and be part of a team where every design decision helps move a business forward.

A young nonbinary person with dark hair, wearing a black jacket and a chain necklace, posing against a light blue background.
You don’t need unlimited resources to grow. You need the right strategy, a clear story, and systems that scale.
— Ty Donovan

  • I'm a business development manager and SEO analyst with over 9 years of experience helping brands grow across the U.S., Japan, Australia, and Taiwan. My work lives at the intersection of data, storytelling, and strategy. I specialize in building B2B and B2C sales pipelines, optimizing content for visibility, and developing sustainable business growth, especially for founders working with limited resources.

    I love partnering with purpose-led businesses to find what works, build momentum, and grow with intention.

We Grow When You Grow

We build long-term relationships with clients who care about what they’re doing. If you’re looking for a marketing partner that’s both strategic and hands-on, we’d love to meet you!

Book A Free Consultation Today